Set up a pixel code (c2s)
Natalya Yefimenko avatar
Written by Natalya Yefimenko
Updated over a week ago

Pixel allows you to receive information about conversions from the target page, where an end-user committed a conversion. You need to get the JavaScript code provided by Reach and put it in the code of your success page. Once a conversion is made, you receive information immediately. You don't need a side server to receive conversions.

Before you begin

Set up a pixel code

  1. Click Campaigns in the side menu.

  2. Select a needed campaign you want to set up a tracking URL for, and click its title.

  3. Proceed to the Integration setup tab and open the Set up the integration section.

  4. In the Integration type drop-down, select JavaScript Pixel.

  5. Use the Landing page pixel and the Success page pixel according to the instructions in the interface.
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  6. Add necessary parameters to the Success page pixel.

  7. Optional. Add a secure postback code to avoid fraud on the conversion level. Do the following:

    1. Go to the Privacy & Security tab.

    2. Turn on Secure postback code.

    3. Click Generate to generate a code.

    4. Add the secure parameter with the code itself to the pixel code to ensure you receive all the conversions correctly.

  8. Optional. Add the status parameter to have conversions in a certain status. If you don't add the parameter, all conversions are registered in a default status you've set up in the Default status for conversions drop-down list on the Privacy & Security tab.

The Success page pixel example:

<script src="https://clk1.reachclk.com/sdk/reach.js"></script> <script> 
Reach.conversion({
advertiser_id: 2,
campaign_id: 253,
goal: 1,
status: 1,
sale amount:495.00,
secure: 43Isdfr3Fsf
})
</script>

What to do next


Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].

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