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Shopify
Natalya Yefimenko avatar
Written by Natalya Yefimenko
Updated over 6 months ago

Shopify logo and symbol, meaning, history, PNG

Shopify is a cloud-based e-commerce platform for online stores. Businesses use the platform to set up and manage their stores across multiple sales channels (web, mobile, social media, marketplaces, etc.).

If you want to track clicks and conversions to get insight into your e-commerce business, Reach is a perfect solution.

Before you begin

Set up the landing page pixel

  1. In your Shopify account, go to Online store > Themes.

  2. In the menu of your current theme, click Edit code.

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  3. In the Layout block, click theme.liquid.

  4. On Reach, click Integration setup > Set up the integration > JavaScript Pixel in your campaign. Copy the Landing page pixel.

  5. On the theme.liquid tab, insert the Landing page pixel right after the <head> tag.

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Set up the success page pixel

  1. On Reach, click Integration setup > Set up the integration > JavaScript Pixel in your campaign. Copy the Success page pixel.

  2. In your Shopify account, go to Settings > Checkout.

  3. In the Order status page block, fill in your Success page pixel in the Additional scripts field. Add the necessary parameters by Reach.

⚠️ Use the event_id parameter to avoid conversion duplicates.

Screen Recording 2022-07-25 at 01.27.06.98 PM

If you already have scripts in the field, place the Success page pixel from Reach above or below them.


Please contact the Affise Customer Support team regarding all raised questions via the e-mail: [email protected].

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