Postback link allows you to receive information about conversions from an advertiser. Thus, you see conversions in statistics on Reach and can optimize traffic in future. You can select conversions in the statuses you want to receive them.
Before you begin
Set up a trafficback URL
Go to Automation > Trafficback URL.
Enter a link itself in the correspondent field. Reach doesn't provide the link. Don't use a tracking link of any campaign.
Click Save changes.
The postback link example:
http://trafficback.example.com
It isn't possible to use Reach macros to pass data via a trafficback URL.
Please contact Affise Customer Support team regarding all raised questions via the e-mail: [email protected].