On Reach, each publisher has status in the publishers list. This status reflects relations between a publisher and your campaigns: whether they are able to work with your campaigns, whether they are already working with your campaigns, and so on.
Publisher statuses
Status | Description |
Active | A publisher can freely send clicks to at least one of your campaigns. |
Available | You can invite a publisher to work with your campaign. They don't send clicks to any of your campaigns yet. |
Blocked | You blocked a publisher. They can't send clicks to your campaigns, which they could send clicks to before. They can't apply for any of your campaigns. |
Other | A publisher may have relations with at least one of your campaigns. |
Prospective | You can invite a publisher to you with your campaign, but the response from them may take more time. They don't send clicks to any of your campaigns yet. |
Please contact Affise Customer Support team regarding all raised questions via the e-mail: [email protected].